Every branded shirt your San Diego company puts into the world is making a statement about your brand — whether you intended it or not. The question isn’t whether to invest in company apparel. It’s whether the shirts you’re currently handing out are helping or hurting. 295 Guys has been producing custom apparel for San Diego businesses since 1987. Here’s the honest breakdown.
The difference between a custom t-shirt people wear every week and one that gets folded into a drawer and forgotten comes down to a handful of design decisions most people rush through. 295 Guys has been screen printing custom apparel in San Diego since 1987. Here’s what we’ve learned about the design process — and the mistakes that turn a good idea into a shirt no one wants.
San Diego’s summer runs hot with events — Comic-Con, street festivals, craft beer releases, corporate outings, and charity runs all stack up between July and September. 295 Guys has spent 38 summers printing custom merch for San Diego brands. Here’s how the smartest companies use that window to build brand recognition that lasts past Labor Day.